#LightUpMBC is a global landmark campaign that is designed to educate, raise funds and shine a light on the critical need for research for Stage 4, metastatic breast cancer research.
To support this campaign, click below to donate and search for the state and/or person you would like to support.
Save the Date!
#LightUpMBC Live 2023
Friday, October 13, 2023 at 9:00 pm ET/6:00 pm PT
It will be an virtual evening filled with incredible patient stories, celebrity guests and hope that research will light the way to a cancer free future.
Volunteer as a #LightUpMBC Ambassador!
#LightUpMBC Live
#LightUpMBC Live, a virtual benefit, will air on October 13th, 2023 at 9:00 pm ET/6:00 pm PT. It will be an evening filled with incredible patient stories, celebrity guests and hope that research will light the way to a cancer free future.
Viewers can attend the event virtually on LiveOne, YouTube or Facebook Live @METAvivor and www.METAvivor.org/LightUpMBC.
To see highlights from #LightUpMBC Live 2022 featuring Mathew Knowles, Miranda McKeon, Kimmie and Bruce Hall, LeA Robinson, Daphne Rubin-Vega, Karen Finerman, Philecia and a special tribute to Nightbirde click the link below.
October 13th is nationally recognized as the official Metastatic Breast Cancer Awareness Day, in an effort to drive awareness that MORE research is needed to find a cure. Only about 5% of overall breast cancer research in the U.S. goes to MBC research. If we can find a cure for MBC, we can end death from breast cancer.
Due to a lack of public knowledge about MBC compared with early stage breast cancer, there are many widespread misperceptions. There is NO CURE for MBC.
Why green, teal and pink?
The pink ribbon is well-known for representing the fight against breast cancer, but most MBC patients feel that pink does not encapsulate their experience. Metastatic Breast Cancer may start in the breast, but its spread to vital organs makes the disease fatal.
To highlight the uniqueness of the disease and show its commonality with other Stage IV cancers, METAvivor designed a base ribbon of green and teal to represent metastasis.
See this story from Glamour
Watch the 2022 #LightUpMBC Live HERE!
Jessica Moore was a nurse at a skilled care unit. She embodied the word “care”, dedicated her life as a healthcare worker to helping others and was even recognized with the “Caregiver of the Year” award by the organization that she worked for. At the age of 32, she was diagnosed with metastatic breast cancer and passed away from the disease less than 4 years later. During her treatment, her family formed the Moore Fight Moore Strong (MFMS) organization to shine a light on the need for MBC awareness & research. In October 2017, the first bridge to light in MBC colors was the Memorial Bridge in Portsmouth, NH near her hometown. #LightUpMBC is the result of years of hard work from MFMS to light up the world to bring awareness and funding to critical MBC research.
Check HERE to see if your city is participating in #LightUpMBC 2022.
Snap a photo of a participating landmark in your city on 10/13 and be sure to tag #LightUpMBC #METAvivor on Facebook or Instagram for a chance for your photo to be featured in #LIghtUpMBC Live!
Feel the unity of the night as landmarks around the world shine a light on the importance of awareness and funding for Metastatic Breast Cancer research.
#LightUpMBC ApparelThe 2022 #LightUpMBC Store coming Summer 2023!
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Are you an landmark owner that would like to join our campaign by lighting in MBC colors (Green, Teal and Pink) on October 13th?
U.S. Landmarks |
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| Laura Inahara | Founder, #LightUpMBC, Executive Director, Moore Fight Moore Strong |
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#LightUpMBC Live & National Sponsorships |
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| Tami Bowling |
Global Campaign Director Producer #LightUpMBC Live |
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Local & State Sponsorships |
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| Kate Adams | Volunteer Director | |
Follow our social channels Facebook @LightUpMBC and Instagram @lightupmbc.
To donate by check, please mail to the address below and include #LightUpMBC and the state/person you are honoring in the memo line.
METAvivor Research and Support
1783 Forest Drive #184
Annapolis, MD 21401
(Make checks payable to METAvivor)
METAvivor Research and Support, Inc. is a non-profit organization that funds research to benefit people with stage IV metastatic breast cancer (MBC). We also raise awareness, advocate for, and provide information and support to people living with MBC. 100% of every donation made to METAvivor goes to fund metastatic breast cancer research.
Since our founding in 2009, we have awarded 193 research grants totaling over $28 million to fund research for stage IV breast cancer. We provide support for people living with MBC. We train stage IV breast cancer patients to be advocates and peer support leaders. METAvivor also offers education programs about stage IV metastatic breast cancer and the latest research information specific to the disease.
To learn more about the grants we have awarded, please visit www.metavivor.org/research
